We invest quite a sum in our machines,along with the knowledge to operate them. I based my price at $100.00 per
hour as a start. I want to amortise my machine as quickly as possible, and there are always software upgrades,repairs, etc. that we need to make. I just cut a sign with over 2000 inches of cutting 10 minutes ago. Try doing it by hand. I am doing a sign for an iron shop here in Lodi. I was there the day they cut over 20 feet of lettering for a subdivision. Their guys spend
hours cutting it and 2 days cleaning up the jagged edges with a grinder. When I was flying, each hour costs money,even if you own the plane. Engines are only good for 2000 hours before a mandatory rebuild. At $12,000 for a rebuild, that works out
at $6.00 an hour + fuel (electricity) + hangar (shop space)+ operator knowledge. We perform specialized work, and should be paid for it. I work in San Jose as a commercial electrician. Auto dealers are charging $125.00 an hour to work on your car there. Don't short change yourself. In 1995 I owned my own business doing electrical,audio, and automation work. The
architect wanted special speaker grilles made. I had them cut out of 3/16 plate with his design .
I will have to post a photo soon. There were several of them in many sizes. There were literally thousands of pierce points when they were done. The laser cutter said he would Never do a job like this again,as it tied up his machine for 2 days!. It might be easy for us to turn out some great products,but not everyone has the ability, and that makes us specialists
in a specialized field. Our stuff doesn't come from China, nor found on store shelves at WAL-MART or TARGET. When I give a quote on something, I sometimes hear , "Why so expensive ?" . I ask "Expensive ?". You want quality one of a kind work that
nobody else has, yet you have a Mercedes or Bentley in the garage. I feel you cannot price by the square inch or foot due to the complexity of the artwork. It will always vary,and you may be cheating yourself. This is why I base my prices on cut inches, cutting time, and pierces. Even with my pricing, I am often told that my prices are too cheap! But I would rather sell more at a fair price than hardly any at a higher price. My clock which is posted on the photo section went for $742.00. I was
told by others I could get $1000.00 + for it. I am not a shyster,and based it on my formula. Everybody won at $742.00 in my opinion.